Google Analytics 4 - Server-side
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The Google Analytics 4 Server Side integration lets Engage send data server side to Google Analytics 4.
Do not use this when using the Google Analytics (GA4 & UA) source, as this will cause duplicate events to be sent to Google Analytics. Use either this, or the other.
Log into your Engage account
Go to Data Platform > Integrations and select the GA4 Server Side
Set your and , then click Save
.
This destination requires one of the following sources to be active
Log into your Google Analytics account
Go to Admin > Data Streams and click on the stream
You'll find your Measurement id in top right corner (G-xxxxxxxxxx)
Log into your Google Analytics account
Go to Admin > Data Streams and click on the stream
Scroll down and click on Measurement Protocol API Secrets
Click Create
in the top right corner to create your secret
Set any nickname you like and click Create