Google Analytics 4 -Send audience data
The Google Analytics 4 integration lets Engage communicate and send data to Google Analytics. Use it to tag users with custom segments from Engage that can be used to create audiences for improved marketing.
This integration is used to send custom segments and audiences to Google Analytics 4. To implement the basic Google Analytics 4 tracker, use this destination instead.
- 1.Log into your Engage account
- 2.Go to Data Platform > Integrations and select the
Google Analytics 4 - Send audience data
- 3.
This destination requires one of the following sources to be active