For certain events, such as the order completion event, we de-identify the personal information as soon as it arrives to our servers using Googles enterprise grade Data Loss Protection-solution. You can read more about the Google Data Loss Protection here, but in a nut shell it encrypts the data rendering it non-readable and non-identifiable.
The setup is pretty straight forward. To initialize the tracker, add the following code to your page header.
All done! Now you can start tracking events using the
zlt.track(); function. You may specify custom events for tracking, but we recommend that you get started with the ones described in this section first.
Product Viewed (R)
Product Seen (R)
Added To Cart (R)
Removed From Cart (R)
Order Completed (R)
(R) = Recommended
The following two events are required in order to run product recommendations.